Leveraging AI for business growth

This is an ENTERPRISE PLUS Event.

Explore the transformative potential of AI in content creation while gaining foundational knowledge in AI basics. Discover the art of crafting audience-specific messaging, enhancing your marketing effectiveness. By the end of this session, you'll leave with a clear understanding of AI's marketing value, ready to take the initial steps in implementing AI-powered strategies. Join us to unlock the remarkable potential of AI to spark growth in your business.

This webinar is aimed at small businesses throughout NSW who have just started or have an established business and we have the capacity to host up to 50 people.

Learning Objectives:

1. Demystify Language Generative AI.
2. Explore AI-Enhanced content creation.
3. Understand audience-centric messaging.

Learning Outcomes:

1. Foundational AI knowledge.
2. Awareness of AI's marketing value.
3. Initial steps in audience targeting.

This webinar will take place on Zoom. You will receive the Zoom link in an email from Enterprise Plus prior to the webinar.

About Enterprise Plus:

Enterprise Plus is a not-for-profit that has delivered Australian, NSW, and ACT Government business advisory and education programs, workshops, and webinars, across regional NSW and the ACT for more than 30 years. Our professional advisors have assisted over 100,000 small business owners, individuals, and young people to unlock their potential. Reach out to an Enterprise Plus business advisor now or book a business health checks and advice session for businesses in your region.

About Business Connect:

Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.

About the presenter:

Fiona Latham-Cannon - Fiona, with over 40 years in business across five industries, excels in digital marketing and brand strategy. Her expertise spans managing a family retail business, restauranteur, and experience in the wholesale sector. She currently heads a successful marketing agency, specialising in social media, graphic design, and online advertising. Fiona's skills in practical tools like Canva and iPhone photography, coupled with her experience in non-profit leadership, make her a valuable mentor.

Lisa LaMaitre - Lisa is the Moderator for this Event.

Register here

When

Location

Online