Social media trends for small business

Next date: Tuesday, 08 April 2025 | 01:00 PM to 03:00 PM

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Social media is always changing, and staying updated on the latest trends is essential for small businesses. In this webinar, we’ll cover the key behaviours and topics shaping social media today and how your business can adapt to stay relevant. With people spending an average of 30 minutes daily on social platforms, it's a great time to engage new audiences. Join us as we explore strategies to boost engagement, grow your business, and stay ahead.

Learning Objectives:

1. Understand the latest social media trends: Gain insight into the most recent trends across key social media platforms, helping businesses to capitalise on what's currently popular and effective in digital engagement.

2. Explore platform-specific features and best practices: Learn how to leverage the unique tools, algorithms, and features offered by various platforms to optimise audience reach and engagement.

3. Stay informed on social media algorithm changes and updates: Understand recent updates and changes to social media algorithms and features, enabling businesses to adjust their strategies for improved visibility and connection with their audience.

Learning Outcomes:

1. Business stays relevant in a fast-changing digital landscape: Understand how to apply emerging trends and updates to keep your business aligned with modern digital marketing practices.

2. Enhanced social media engagement and growth: Learn techniques to grow your social media presence and foster deeper connections with your target audience through effective strategies.

3. Maintain a competitive edge: By staying informed and adapting to new trends and updates, your business will remain ahead of the curve, positioning it for sustained success in a competitive market.

About the presenters:

Edwin John Smith - Edwin's worked in social media for 11 years, and in a previous life ran the Facebook, Instagram, Twitter and TikTok accounts for some of the biggest shows on TV, including Survivor, The Voice, I'm A Celebrity Get Me Out of Here, Love Island, 10 Sport and more. Edwin has an intricate knowledge of what makes each social platform tick.

In the last 3 years, Edwin has worked with over 500 small business owners to increase their organic social media footprint and is looking forward to helping yours

When

  • Tuesday, 08 April 2025 | 01:00 PM - 03:00 PM

Location

Online